This email is AWFUL!
I mean this as more of a case study than a grumble.
But this is a GENUINE invoice from the De Vere hotel I stayed in.
Spam red flags in my brain:
1) I was not expecting it
2) It was sent at a strange time
3) I don’t recognise the name or email domain
4) They messed up my name
5) Other than my surname, there is no personalization at all!
6) There is an attachment with a name that means nothing.
7) It just… looks like spam!
It’s TERRIBLE!!